Sorry guys, the site is beyond disturbing!
The video's and all is REAL and you can watch sample clips on the site.
I was about to post some quick links to these sample movies, but have decided not to as it is VERY graphic and VERY disturbing.
For the ones who don't shy away from the 'creative'/twisted Japanese minds
http://www.genki-genki.com/products/list.php?category_id=16
In the middle colulmn you will see a link "Watch", just copy/paste that location in windows media player..... again.... BE WARNED!