I have never seen so much lube in a single place, ever and this includes the aisles of large US drugstores and places like Sam's and Wal-Mart
!
Our tight little community here is very good with the information sharing and we know of all the best places and technicians across the Special Administrative Region
, but perhaps there is a brothel or sauna which specializes in anal only none of us are aware of it (unless some of our brothers who are anal aficionados are holding out on us
) and this was the was the source of such huge amounts of lube. This quantity of lube could probably support some 12,000 occurrences of anal intercourse.
There can't be that many technicians who are seriously into this, or if they are, where they hiding?
Inquiring Minds want to know
.
Why are we all here snickering
? Here's an excerpt from Bloomberg business week in 2006 (no I did not write this):
"K-Y Brand's early success can be attributed to the simple fact that it was a superior product. Distinct from its petroleum-based contemporaries, K-Y was preferred by medical workers for its natural base, which made it stain-free and easy to clean up. This was the brand's niche for roughly 60 years. Then, around 1980, when K-Y became available over the counter, things changed.
Why? Well, for one thing a brand's identity can be open to interpretation. What the brand owner wants consumers to believe about a product is one thing. What consumers actually believe can be something else altogether. Witness Pabst Blue Ribbon beer. Without expending much corporate effort, the brand became one of the hippest beers around. Or consider how a German digestif and cough suppressant became a favorite drink of partying college students. (Jägermeister, anyone?) Sometimes consumers hijack the brand for their own purposes, and the company can only hope it's a positive outcome. In this instance, it was consumers who put the "personal" in K-Y Brand jelly personal lubricant.
It's hard to say what altered consumer perceptions. No doubt doctor recommendations are a factor. What's clear is that K-Y is now widely viewed as a sexual lubricant. Not coincidentally, the "naturally-based" ingredients that had appealed to physicians in previous generations benefited K-Y in its new role. As safe sex became a major concern toward the latter half of the century, the brand's water-based properties were seen as a big plus, primarily because the product didn't damage latex condoms.
Due to the firm's initial refusal to embrace consumer attitudes, K-Y's brand image became split. The "official" medical-uses brand didn't square with the way consumers viewed the product. The confusion led to more than a few jokes, as evidenced by the K-Y "cameo" in the 2003 film comedy "Old School" and an obviously unauthorized MySpace profile.
On its website, the brand has also updated its FAQ section to reflect its new identity. Two of the nine FAQ questions now directly address K-Y as an intimacy product.
Ultimately, the K-Y strategy is less about brand repositioning than brand self-actualizing. And it's self-actualizing like a teenage boy. Boasting 90 percent brand awareness and a Number One market position in the lubricant category, K-Y has addressed a market reality with impressive results. Look for continued success despite increasingly stiff competition. "
I particularly like the last sentence about STIFF competition.
Keep on mongering
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Last edited by gwailoplayer at 24-3-2012 16:19 ]
